Every drop, everywhere your customers scroll.
Drops move on attention, and attention lives on the feed. Float turns each launch and every piece of UGC into posts, reels, and a storefront blog, sized for every platform and timed as one rollout.
Free to start · No card required
What a DTC brand
ships on Float.
Product-drop campaigns
Each launch becomes a teaser-to-sold-out rollout across every channel at once.
UGC and reels
Raw clips and customer reviews become short, on-brand video for TikTok and Reels.
Storefront content
Blogs and landing copy published straight to the Shopify store you already run.
Always-on posting
A full feed between drops, so the brand never goes quiet in the algorithm.
From tease
to sold out.
Build the tease
Float schedules teasers across Instagram, TikTok, and email in the days before.
Go wide at once
The launch set posts everywhere on the hour, with no manual cross-posting.
Ride the UGC
Customer clips and reviews become the next week of content on their own.
Made for the feed,
sized for every platform.
A reel is not a carousel is not a Story. Float sizes and styles every asset for where it lands, so one drop shows up correctly on every channel at the same moment.
- One drop, every format, each sized for its platform
- Publishes to Instagram, TikTok, Facebook, and your Shopify blog
- Turns UGC and reviews into ready-to-post video
“Every drop used to mean a night of manual posting across five apps. Now it is one plan, live everywhere at once, and the UGC keeps the feed going after.”
Illustrative example, pending published customer results.
Questions, answered.
Can it post to all our channels at once?
Does it work with our Shopify store?
Can it turn customer clips into content?
What about between drops?
See it work
for your business.
Drop in one capture and watch a week of on-brand content take shape across every channel. Free to start, no card required.
One capture · Every channel · On schedule